Startup Glossary - 101 definitions every startup should know

Startup Glossary

In the land of startups, scale-ups and Venture Capitalism, jargon and abbreviations are absolutely everywhere. Use this startup glossary of terms to search 101+ definitions every startup founder should know.

All | A B C D E F G H I L M P R S T U V W

There are currently 3 definitions in this directory beginning with the letter G.

Gamification

Through gamification, a startup can add a game-layer to a product or service that encourages users (via Motivation Theory) to take a specific action in exchange for a reward.

Go-to-market Strategy (GTM)

A go-to-market (GTM) strategy is a step-by-step plan designed to successfully launch a product or service to market.

Growth Hacking

Growth hacking is a catch-all term for strategies focused solely on growth (revenue or users). It is generally used in relation to startups who require substantial growth in a short period of time on relatively small budgets. Read more.

Make something happen

We’d love to hear about your business and to tell you more about how we can help you to grow it. We don’t waste time so we’ll be back in touch quickly.