CMO-as-a-Service

We offer specialist marketing support to ambitious startups. Acting as a CMO, and thinking like a Venture Capitalist, we help you to accelerate the growth of your startup.

If you’re bootstrapping or you’ve raised some seed funding and you’re ready to grow, relying on hiring in a senior team isn’t easy. Recruitment is time consuming and high-level strategic support is expensive.

You need Makk.

We use our experience of scaling startups to help you to acquire customers, hit your growth targets more quickly and reach your next funding round, without a hefty cash outlay.

We’re not like other consultancies and we’re certainly no agency. Think of us as a virtual CMO.

Make decisions like a CMO

We have the industry and multi-channel marketing experience required of a CMO, but not the hefty compensation package to go with it. Think of us as a virtual CMO.

Scale at the right speed

We have the practical experience required of a growth advisory and we’ve walked a few miles in your shoes, too. We go beyond monthly board meetings, dedicating as much time as you need in a CMO.

Execute campaigns like a top agency

We have significant marketing agency experience having started, built and managed multiple marketing agencies over the last decade. We know how they work and how to utilise their services to execute effective campaigns.

Avoid costly mistakes

We bring the best aspects of consultancy at a significantly reduced rate. We not only strategise and outline a growth plan, we’ll ensure it’s delivered too as your virtual CMO.

When we partner with a business, we offer three things. We know that these 3 areas provide ambitious startups with the resources they need to succeed:

Our Knowledge

45 years collective experience in marketing startups combined to help you scale your business. Some people call it growth hacking, we just call it marketing.

  • Marketing strategy
  • Customer acquisition
  • SEO / PPC Strategy
  • CRM / Retention strategy
  • Growth advisory
  • Marketing Technology
Our Network

Sometimes who you know is just as important as what you know. We can help you to make the right connections to facilitate growth.

  • Agency procurement / management
  • Access growth capital without dilution
  • Investor introductions
  • Acquirer introductions
  • Strategic partnerships
Our Commitment

We're not looking for clients; we're looking for long-term business partners. Success means sharing the same goals and objectives.

  • Long term partnership
  • Alternatives to expensive retainers
  • A focus on value delivered
  • Business partners, not consultant-client relationship

Who we work with

We choose long term partnerships over retainers (as we can also work on an equity-exchange basis). So it’s important that we have absolute faith not only in your business, but in your leadership team.

Equally as importantly, you must have that same trust in us and what we can deliver. About you:

  • You’ve raised one round of investment OR can demonstrate adequate seed funding OR are bootstrapping
  • Your offering is innovative or disruptive, or you can confidently evidence product-market fit
  • Your business has your absolute focus and your faith; it’s not a side-gig and it’s not a punt
  • Your culture and ethos is a good fit with our own
Ember

Ember – FinTech Accounting Software

“We worked with Makk to review and audit our growth strategy. As a startup, poised for growth, it was extremely valuable to have the team’s wealth of expertise challenge our assumptions and provide constructive, and most importantly actionable feedback.”

Aaron Shaw, Co-Founder

“Would highly recommend Makk to any other founders out there keen to get some really valuable insights into their growth strategies!”

Dan Hogan, Co-Founder
Amplify

Amplify – InsureTech Platform

“Working with the Makk team has been a true delight. The process was extremely thorough, starting with in-depth due diligence both with our team and behind the scenes on our market and industry, and ending with a well thought out marketing plan that detailed multiple areas of digital strategy.  The team was easy to work with, insightful, and responsive- despite being in very different time zones!

Overall, we’re thrilled to have had the chance to work with the Makk team and are excited to put their marketing strategy into action.”

Hanna Wu, Co-Founder & CEO
Joshin

Joshin – Specialized Care Platform

“Makk worked with us to audit our growth strategy and process to ensure we were tracking and surfacing our growth data in a well-planned and strategic way.

Being an early stage startup, this support was invaluable. I’d highly recommend working with Makk for not only initial audit and recommendation, but long term support and strategy.

Makk “gets it” and they are a pleasure to work with.”

Melissa Danielsen, Co-Founder and CEO

Make something happen

We’d love to hear about your business and to tell you more about how we can help you to grow it. We don’t waste time so we’ll be back in touch quickly. 

Contact Us